Sustainable Luxury: How Millennials Balanced Consumerism and Sustainability
Reina Bayoud | Staff Writer The luxury industry was created in the 1920s, “The Roaring Twenties,” and nothing has been the same since then. It goes without saying that the luxury lifestyle is one that many people envy and actively go after regardless of the toxic...
Milton Friedman on The Social Responsibility of Business
By Rawan Bou Hassan | Staff Writer The management goal of a corporation is to maximize stock price and shareholder value. The social responsibility of a business is to undertake voluntary activities to ensure environmental and social sustainability. But Milton...
How does the Web Satisfy Customers in 2021?
By Zeina Shatila | Staff Writer Have you ever wondered how you seem to randomly bump into a study abroad ad while surfing the web when you have just been looking up study abroad programs? The world, in its entirety, has shrunk into bits and bytes on computers. What...
Ethical Issues in Digital Marketing
By Lynn Khaddaj | Staff Writer In the 1970s, the digital era allowed us to facilitate our work. With all the benefits that arose with this age, some issues tagged along on the way. Today we are facing many privacy issues within the marketing industry concerning the...