NATIONAL CAMPAIGN ON THE OCCASION OF WORLD CANCER DAY: I AM & I WILL

On the Occasion of the World Cancer Day, the Institute and the Cancer Prevention and Control Program at AUBMC mobilized a global uniting initiative and movement led by the UICC. This “I am I will” Campaign aimed to deliver a powerful reminder to the public about the role each person plays in reducing the global impact of cancer. For that reason, Maxime Chaaya, the Lebanese sportsman, mountaineer, and explorer featured a video speaking about the importance of healthy lifestyle during the pandemic in the prevention against cancer. This video achieved a very high reachability rate on different AUBMC social media platform with 6.3K viewers